NEW IN STORE. Alfredo Gonzalez

16 - 04 - 2015 | Nieuws

Meet our newest lifestyle sock brand in store. The founder of this small brand, unknown to many, but a legend to some…is Alfredo Gonzalez.  Inspired by, things. Things he just loves.  

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Stardust sells his socks for both men and women.  A pair of sock costs 10 euro or buy one of the boxes which contain 5 pair of socks for 45 euro. 

Processed with Moldiv




Sometimes the best stories have the most humble beginnings.
What Alfredo Gonzales lacked in height he made up for in determination, and facial hair. 

Tequila, BBQ’s, and home made cigars – 
His father gave Alfredo everything he had, which wasn’t much. 

He won a hundred pesos and a donkey in a drinking contest
which was enough to get him out of Zacatecas.
He didn’t know where he was going,
but when he plodded into New York he knew he was there.
He swapped his sombrero for a baseball cap and his donkey for a skateboard
and landed himself a job in a sock factory. 

He had no money for new socks so he customized socks from the factory with buttons he
found on the busy New York streets. Alfredo’s socks got a lot more attention than
his skating. He skated his socks through New York and then Malibu,
the hairy little Mexican who smoked like a chimney and drank like a fish. 

In search of new adventures he got on his skateboard and headed for Europe.
Alfredo Gonzales, coming soon to a city near you. 





Alfredo Gonzales from Alfredo Gonzales on Vimeo.

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